SVP Marketing, EMEA & APAC. Coupa
Over her 25-yr career, Helen has developed strong entrepreneurial roots co-founding a number of digital and social media agencies. More recently she has held intrapreneurial leadership roles in disruptive, US SaaS technology businesses.
At Coupa Software, a fast growing, market leader in Business Spend Management, Helen serves as Senior Vice President of Marketing in EMEA and APAC. She leads the go-to-market strategy and customer acquisition programs required to meet pipeline generation, acceleration and revenue targets for over 50 countries in the region.
Helen is a Coupa LevelUp Mentor and an active member of two important diversity and inclusion initiatives: Illuminate, an LGBTQ+ program and Empower, a women in procurement community that supports breaking down barriers to women’s success in the industry.